Claire launches 19 Marketing

19 Marketing; a Darlington based marketing agency has launched into data profiling and social media marketing with a business focus. Managing Director Claire Mitchell has over 17 years of industry experience and thinks social media is the best way to reach a large client base. Claire has carried out very successful data profiling for her other company Aston Mitchell with great results.

Claire says; “19 Marketing are strategists at heart so we really love data profiling and creating a clear picture of a client’s customer base. It worked so well for Aston Mitchell as we had no idea what type of demographic to attract in such a new market. Data profiling really helped create a clear picture of who to market to and how to achieve our sales goals.”

After having such success with data profiling for Aston Mitchell and really getting to grips with how to use it, Claire has seen how much it could benefit other businesses. She really believes in finding a specific target customer base and looking at what drives those people and their consumer habits. “When I found data profiling it was a dream come true for Aston Mitchell and has done wonders for business. I couldn’t believe more people weren’t using it so that’s when I decided to make it part of the 19 service.”

19 Marketing is a data profiling and social media marketing agency using tools like PR and design but focussing on business strategy. Claire’s plan is simple; “we talk to clients about the ‘big numbers’ they want to achieve then we turn their faceless database into real people and demographics we can build a marketing strategy around.”

With a nomination for Darlington’s service provider of the year in the Retail Awards, 19 are excited for the future and feel like they’re at the start of something big. Claire says 19 are looking forward to attending the ‘Oscars style’ dinner in December: “We’re already planning outfits for the award ceremony and it feels great to be nominated, we just want to go and enjoy ourselves in style!”